Brasten Evolution / Core Values - Brasten

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Brasten Evolution / Core Values

Dr. AK Kala
Group President & CEO

Brasten Group of Companies, founded in 1990 is a limited company, head quartered in Thailand, led by Dr. AK Kala, who is the founder, President and CEO. Made up of 6 companies and having foot prints in 24 countries, is a leading company that provides analytical, field instruments & measurement systems and loading/unloading equipment’s for all process industries.

Dr. Kala’s started this Organization with a small team, which over a period of time has developed in to a formidable team of dedicated professionals in all verticals of the business structure. Brasten has more than 500 installed base that is spread across South East Asian Countries and Indian Sub-continents.

In 30 years of journey, we have delivered products and services that you value. We address some of the toughest challenges that our customers encounter. “Through continuous innovations and commitment" we develop new frontiers. Our goal is to support & help achieving Top Quartile Performing Plants

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1990 – Brasten Establishment

Brasten Group was established under the leadership of Dr AK Kala.

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1997 – Petrochemical Industry

Major breakthrough in Petrochemical industry for total instrumentation package

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2005 – Badotherm Far East Co. Ltd.

Brasten signed Joint Venture with Badotherm Netherlands and formed Badotherm Far East Co. Ltd.

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2006 – Diaphragm Seals in Thailand

With the technology know-how from Badotherm, BFE started manufacturing diaphragm seals in Thailand

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2007 – Facility Enhancement

Brasten Facility Enhancement to meet the production capacity of Diaphragm seals

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2012 – ISO Accreditation

Badotherm Far East ISO Accreditation Brasten Analytical Far East Company formation – Brasten’s expansion to diversify in to Online Analyzer segment

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2013 – BAAAN Advisory Enterprises Pte Ltd.,

BAAAN Advisory Enterprises Pte Ltd., was established in Singapore as a consulting company in Marketing, Business Development, Procurement and Project Financing

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2015 – Brasten America Corporation

Brasten America Corporation was formed for Research & Development purpose, product upgradation and enhancement, new product acquisition and Market research/survey activities

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2016 – Opening in India

India office was opened. The facility is involved in Sales, Marketing and after sales support for Indian and Indian Sub-continents

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2018 – BFE ISO Upgradation

BFE ISO Upgradation. Started manufacturing UV based Online analyzers

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2018 – Bhima Cares Foundation

Brasten always patronises and actively involved in the welfare of the community. With that in mind, Bhima Cares Foundation was formed to serve the destitute, abandoned senior citizens, under privileged and Special Children

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2019 – Localization of Analyzers

Inhouse manufacturing of all types of physical parameter analyzers and controllers.

Mission

Commitment to deliver the highest quality products and services that exceeds customer expectations

Vision

To create and add value to our customers for continuous improvement and sustainability through our solutions, offerings and expertise

Dr. Kala’s progressive vision is to localize products through leading technology and inhouse manufacturing, enabling to increase market share, mitigate cultural sensitivity, competitiveness, customer rapport, providing employment opportunities and to strengthen global presence.

Brasten is uncompromising on the 8 core values that forms the foundation of this meticulous Organization

Core Values

SAFETY

ETHICS AND INTEGRITY

QUALITY

CONTINUOUS IMPROVEMENT

TECHNOLOGY INNOVATION

PEOPLE AND PEOPLE DEVELOPMENT

CUSTOMER FOCUS

COMMUNITY